OVERVIEW OF THE POSITION
The Marketing Team is responsible for the successful promotion of all aspects of the Festival, including films, program strands and non-film events. It carries the primary responsibility for achieving sales and attendance targets and runs all advertising, publicity, promotional and ticketing activity for SFF, the TFF and related corporate areas including Development and Philanthropy.
We’re seeking a Digital Marketing Coordinator to expand digital engagement with SFF. You will use your exceptional writing and digital skills to manage the daily social media calendar, execute social media campaigns, and help build and send the Festival’s eNews, under the guidance of the Digital Marketing Manager. We're looking for an ambitious, creative, and results-driven individual who is happy to work in a highly collaborative team and implement digital marketing campaigns.
Daily tasks range from overseeing social media engagement and responding to customer enquiries, ideating and executing social media posts, updating and maintaining the SFF website, and supporting in the creation of EDMs.
The successful applicant will enjoy working in a busy environment and be able to juggle multiple tasks concurrently. This is a pressurised, time sensitive role that requires a full range of digital and editorial skills, the capacity to liaise with SFF partners and coordinate material within SFF.
The key tasks and responsibilities of the Campaign Manager are:
· Oversee and organise the SFF social media calendar
· Ideate and create engaging social media content and copy across all social media channels including Instagram, Facebook, TikTok, Letterboxd, Bluesky, LinkedIn, and more
· Update the SFF website with up to the minute correct information, including guest biographies as they are confirmed
· Test and troubleshoot the SFF website and ticket pathway to ensure an excellent user experience for all customers
· Support the Digital Marketing Manager in the creation of EDMs
· Contribute to content creation, alongside the Content and Materials Manager and Coordinator
· Support the Partnerships team in scheduling and delivering social media deliverables for SFF partners
· Report on and analyse online marketing campaigns including organic and paid search, email, affiliate, display and social
· Use data to gain insights into website performance and provide ideas on how to increase our audience size and engagement with our audience
Key Selection Criteria
Essential
· Previous experience with social media at a business to create/promote and manage campaigns
· Demonstrable experience managing customer communications through social media channels
· Demonstrated experience and understanding of best practice when creating and posting on social media channels
· Proven ability to work in a high-pressure environment, with competing priorities and deadlines
· Experience in copywriting for brands, adhering to brand style and tone
· Good understanding of multi-channel content environments
· Excellent written and verbal communication skills
· A flexible attitude to working hours, especially around launch and the Festival period
Desirable
· Relevant qualifications in Communications, Marketing Journalism or a similar discipline.
· An interest in film and the film industry
· Previous experience working in events in the arts or a cultural organisation.
· Experience using Wordpress and Mailchimp
· Experience in Adobe Creative Suite (Photoshop, Premiere Pro, etc), Canva and/or Figma
· A good working knowledge of Sydney, with reference to arts organisations and online audiences
Core Competencies
· Team Focus: Is committed and skilled at working with and assisting others to achieve positive outcomes
· Flexible: Demonstrates a willingness to take on new challenges roles and responsibilities and adapt positively to changing working conditions and priorities
· Self-Starting: Highly motivated to achieve, shows initiative and acts proactively to deliver excellent results without directive supervision
· Interpersonal: Skilled at building rapport, understanding others needs and developing effective working relationships
· Resilience: Able to persist and deliver when faced with challenges and bounces back quickly from setbacks
To apply for the position, please send your CV and a cover letter addressing the key selection criteria, and your suitability for the role to Dominic Ellis, Digital Marketing Manager at info@sff.org.au by 9am Friday 6 February 2026. Interviews to commence shortly after application closing date.
