Vitopia | Health Tech Startup
Location: Online
Duration: Minimum 3 months (extension optional but desired)
Start date: ASAP
Commitment: Flexible and Part-time
Supervision: Vitopia's CEO, Kelly Nicholls who has a long history in leadership and communications - and loves empowering people.
Apply: Send cover letter showing your experience and availability and why you'd like this opportunity.
Vitopia is an Australian health-tech startup building the future of personalised health.
Our mission is simple: empower people to take control of their health through personalised insights, clear guidance and collaboration with practitioners.
We’re now expanding our presence across social media and launching a podcast to share insights from leading wellness practitioners and health innovators.
That’s where you come in.
We’re looking for a creative and driven Social Media Marketing Intern who wants hands-on experience building the brand presence of a fast-growing health tech startup.
This is not a typical internship where you just observe.
You’ll play a key role in designing and executing Vitopia’s social media strategy, helping us grow our audience, amplify practitioner voices, and launch our new podcast.
If you're interested in startups, digital marketing, wellness, health tech, or entrepreneurship, this is a chance to build real-world experience and make a meaningful impact.
What You’ll Work On
During the internship, you’ll help design and execute Vitopia’s social media and content strategy, including:
Social Media Strategy
- Help plan and implement Vitopia’s social media growth strategy
- Develop creative content for Instagram, LinkedIn, and other platforms
- Experiment with new formats including reels, carousels and short-form video
- Track engagement and optimise content performance
Podcast Launch
- Support the launch and promotion of the Vitopia podcast
- Create social media content from podcast episodes
- Help coordinate guests and outreach
- Develop short clips and highlights for social media
Practitioner Promotion
- Showcase the work of leading wellness practitioners using Vitopia
- Create practitioner profiles, case studies and insights
- Turn expert content into engaging social media posts
Community Growth & Outreach
- Connect with wellness practitioners, founders and potential collaborators
- Support outreach to potential podcast guests and partners
- Help grow the Vitopia community online
Startup Marketing Experience
- Contribute ideas to marketing campaigns
- Help test new content formats and growth strategies
- Work directly with the founders on brand storytelling and messaging
What You’ll Gain
This internship is designed to give you real startup marketing experience.
You’ll gain:
- Hands-on experience building a brand from the ground up
- Experience launching and marketing a podcast
- Real-world social media strategy experience
- Exposure to the health tech and wellness innovation space
- Mentorship from startup founders
- A strong portfolio of work you can showcase in future roles
You’ll also get a behind-the-scenes look at how startups grow and how technology is transforming personalised health.
Who This Is Perfect For
We’d love to hear from students who are:
- Studying Marketing, Media, Communications, Business, or Entrepreneurship
- Passionate about social media, storytelling and digital marketing
- Curious about health, wellness, longevity, or health tech
- Creative, proactive and full of ideas
- Ideally have experience using Canva and a good eye for design.
- Excited to contribute in a fast-moving startup environment
Experience with tools like Canva, Instagram, LinkedIn, would be highly beneficial.
