Industrie Clothing/Full-time

Sydney - CBD/Metro/Inner East & West

Posted 3 Mar 2023

Closes 2 Apr 2023

Social Media Co-ordinator

INDUSTRIE is one of Australia’s most entrepreneurial, fresh and dynamic retailers. We’re looking for an energetic Social Media Co-ordinator to join our team and help drive our Industrie, Indie Kids and Roler brands in the Australian and US markets.


About the role:

We are seeking a Social Media Co-ordinator to join our fast-growing Digital and Social team. Reporting to the Group Digital Content Manager; you will be responsible for end-to-end Social Media creation and management.


Social Media Manager Responsibilities:

  • Execute a results driven social media strategy that Increases reach, engagement and brand awareness
  • Develop & curate engaging content for our Social Media platforms
  • Interact with users and respond to social media messages, inquiries and comments.
  • Day to day community management of Social Media channels such as Facebook, Instagram and Tik Tok.
  • Schedule, plan and post on social media
  • Assist in the creation and editing of written, video and photo content.
  • Assist in the development and execution of the Influencer and Creator Program
  • Increase traffic to & conversion for the websites
  • Edit and re-touch imagery 
  • Attend events & retail activations and produce live social media content
  • Maintain a unified brand voice across different social media channels
  • Collaborate with Brand & Digital team to create a social media calendar
  • Increase traffic to & conversion for the websites
  • Contribute to the analysis, review and report on effectiveness of boosted and organic social media campaigns
  • Collaborate with various stakeholders and departments 
  • Assistance with traditional Brand & Marketing projects
  • Monitor social media channels for industry trends


To be suitable for the role you must have:

  • 2-3 years’ experience in a similar role
  • You are passionate about the brands & & content creation & social media optimisation
  • Proven track record of successful engagement on Instagram, Facebook & Tik Tok
  • Experience with organic & boosted social media strategy as well as influencer/Creator strategy
  • Proficient with Adobe.
  • Experience with Photography is preferred but not essential
  • Previous experience in apparel 
  • Jack of all trades – Creative and analytical 
  • Ability to work both collaboratively and autonomously
  • You possess a strong understanding of social research, metrics and KPI’s with the ability to draw insight to strengthen the social strategy


Why Industrie

  • We have a strong reputable brand
  • We drive a fun, energetic, driven culture
  • We invest in our teams development
  • Great employee discounts!
  • Competitive salary package